{"id":444593,"date":"2026-04-01T10:57:14","date_gmt":"2026-04-01T08:57:14","guid":{"rendered":"https:\/\/www.wifo.ac.at\/publication\/444593\/"},"modified":"2026-04-01T10:57:14","modified_gmt":"2026-04-01T08:57:14","slug":"gradual-increase-in-product-launches-and-higher-innovation-expenditure","status":"publish","type":"publication","link":"https:\/\/www.wifo.ac.at\/en\/publication\/444593\/","title":{"rendered":"Gradual Increase in Product Launches and Higher Innovation Expenditure"},"content":{"rendered":"","protected":false},"featured_media":0,"template":"","class_list":["post-444593","publication","type-publication","status-publish","hentry"],"acf":{"subtitle":"","text":"In 2025, the environment for Austrian manufacturing remained characterised by economic weakness, high uncertainty, and a cautious investment climate. Although aggregate spending on new products and services was close to the long-term average, it showed little momentum. At the same time, planned expenditure for 2026 increased significantly, signalling a cautious return to optimism. The proportion of companies launching new products or services rose further to 26,6 percent, reaching its highest level since the outbreak of the COVID-19 pandemic, but remained well below the 2015 level. Borrowing increased slightly in 2025 and, in a longer-term comparison, is accompanied by higher spending momentum for new launches, while the declining proportion of credit-constrained companies tends to signal improved financing scope.","onlinedate":"2026-04-01 08:57:15","lang":"German","publication_series":"","publication_date":"20260401","publication_date_year":"","publication_date_full":true,"publication_num_pages":"","keywords":"[]","jelcodes":"[\"O31\",\"D22\",\"E32\"]","related_publications":"[\"44e6bdbe-6bb2-4c7b-a851-fdca2596fc23\",\"2bf7ab9c-c6c7-45f9-b1e7-149f15ad03b0\",\"fde237e6-b4b5-4836-8260-ed39edb5e66b\",\"7d643814-445f-49ae-a2ea-b81df7819ea2\"]","pdf":444595,"zip":null,"link":"","monthly_report":true,"monthly_report_main":false,"monthly_report_volume":"99","monthly_report_pages":"121-133","monthly_report_pages_sort":"121","issue":"3","journal":"WIFO-Monatsberichte","publisher":"","invisible":false,"external":false,"embargo_date":null,"types":[44312],"research_groups":[3491],"collaboration":"","persons":[3488,3762],"persons_data":"[{\"personId\":3488,\"personName\":\"Agnes K\u00fcgler\",\"organisationNames\":[]},{\"personId\":3762,\"personName\":\"Nicole Schmidt-Padickakudy\",\"organisationNames\":[]}]","clients":[],"subclients":[],"partners":[],"topics":[],"host_publication_title":"","host_publication_subtitle":"","place_of_publication":"","host_publication_editors":"[]","type_description":"","output_media":"","chapter":"","article_number":"","scientific_assistance":"[]","scientific_review":"[\"H\u00f6lzl Werner\"]","version":"","release_date":null,"expiration_date":null,"surveyor":"","research_assistance":"","edv":"","additional_info_de":"","additional_info_en":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - 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