{"id":110996,"date":"2024-01-22T17:03:14","date_gmt":"2024-01-22T16:03:14","guid":{"rendered":"https:\/\/www.wifo.ac.at\/publication\/110996\/"},"modified":"2024-11-07T03:53:02","modified_gmt":"2024-11-07T02:53:02","slug":"ausrichtung-der-tourismusstrategie-2015-weichenstellung-im-oesterreichischen-tourismus-zur-steigerung-von-wachstum-und-beschaeftigung","status":"publish","type":"publication","link":"https:\/\/www.wifo.ac.at\/en\/publication\/110996\/","title":{"rendered":"Focus of the Austrian Tourism Strategy for 2015: Emphasis on Growth and Employment"},"content":{"rendered":"","protected":false},"featured_media":0,"template":"","class_list":["post-110996","publication","type-publication","status-publish","hentry"],"acf":{"subtitle":"","text":"For the period of 2006-2015, revenues from international tourism in Austria are set to grow by 2.3 percent per year. A hypothetical calculation demonstrates that future tourism export growth rates could be accelerated by one percentage point per year if the share of overnight stays contributed by tourists from the \"BRIC\" countries (Brazil, Russia, India and China) were boosted from its current 1 percent to 5 percent and the share of overnight stays from the ten countries that joined the EU in 2004 were doubled from its current 5 percent to 10 percent. An innovative supply policy, greater internationalisation, development of destinations, a quality strategy at each step of the service chain, and a tourism policy approach coordinated between federal and state levels are key measures to improve competitiveness in the Austrian tourism industry.","onlinedate":"2007-08-14 02:00:00","lang":"German","publication_series":"","publication_date":"20070801","publication_date_year":"","publication_date_full":false,"publication_num_pages":"","keywords":"[]","jelcodes":"[]","related_publications":"[]","pdf":328240,"zip":null,"link":"","monthly_report":true,"monthly_report_main":false,"monthly_report_volume":"80","monthly_report_pages":"675-685","monthly_report_pages_sort":"675","issue":"8","journal":"WIFO-Monatsberichte","publisher":"","invisible":false,"external":false,"embargo_date":null,"types":[44312],"research_groups":[3481],"collaboration":"","persons":[3983],"persons_data":"[{\"personId\":3983,\"personName\":\"Egon Smeral\",\"organisationNames\":[]}]","clients":[],"subclients":[],"partners":[],"topics":[],"host_publication_title":"","host_publication_subtitle":"","place_of_publication":"","host_publication_editors":"[]","type_description":"","output_media":"","chapter":"","article_number":"","citations":"{\"apa\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_apa rendering_contributiontoperiodical rendering_apa rendering_contributiontoperiodical_apa\\\"><span>Smeral, E.<\\\/span> (2007). <span>Ausrichtung der Tourismusstrategie 2015. Weichenstellung im \u00f6sterreichischen Tourismus zur Steigerung von Wachstum und Besch\u00e4ftigung<\\\/span>. <span><em>WIFO-Monatsberichte<\\\/em><\\\/span>, <em>80<\\\/em>(8), 675-685. <a onclick=\\\"window.open(this.href, '_blank','noopener,noreferrer'); return false;\\\" href=\\\"https:\\\/\\\/www.wifo.ac.at\\\/wwa\\\/pubid\\\/29842\\\" class=\\\"link\\\"><span>https:\\\/\\\/www.wifo.ac.at\\\/wwa\\\/pubid\\\/29842<\\\/span><\\\/a><\\\/div>\",\"vancouver\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_vancouver rendering_contributiontoperiodical rendering_vancouver rendering_contributiontoperiodical_vancouver\\\"><span>Smeral E<\\\/span>. <span class=\\\"title\\\"><span>Ausrichtung der Tourismusstrategie 2015. Weichenstellung im \u00f6sterreichischen Tourismus zur Steigerung von Wachstum und Besch\u00e4ftigung<\\\/span><\\\/span>. <span>WIFO-Monatsberichte<\\\/span>. 2007 Aug;80(8):675-685.<\\\/div>\",\"bibtex\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_bibtex rendering_contributiontoperiodical rendering_bibtex rendering_contributiontoperiodical_bibtex\\\"><div>@misc{55ba295993c04044863e71e6a576fcab,<\\\/div><div>  title    = \\\"Ausrichtung der Tourismusstrategie 2015. Weichenstellung im {\\\\\\\"o}sterreichischen Tourismus zur Steigerung von Wachstum und Besch{\\\\\\\"a}ftigung\\\",<\\\/div><div>  abstract = \\\"Bis zum Jahr 2015 werden die realen Einnahmen {\\\\\\\"O}sterreichs aus dem internationalen Tourismus um 2,3\\\\% pro Jahr zunehmen. Gem{\\\\\\\"a}{\\\\ss} einer hypothetischen Berechnung k{\\\\\\\"o}nnte die Wachstumsrate um etwa 1 Prozentpunkt pro Jahr gesteigert werden, w{\\\\\\\"u}rde der N{\\\\\\\"a}chtigungsanteil der {\\\"}BRIC{\\\"}-L{\\\\\\\"a}nder (Brasilien, Russland, Indien, China) 5\\\\% statt derzeit 1\\\\% betragen und sich jener der zehn im Jahr 2004 der EU beigetretenen L{\\\\\\\"a}nder von 5\\\\% auf 10\\\\% verdoppeln. Eine innovative Angebotspolitik, verst{\\\\\\\"a}rkte Internationalisierung, die Bildung von Destinationen, eine Qualit{\\\\\\\"a}tsoffensive auf jeder Stufe der Dienstleistungskette sowie eine koordinierte Vorgangsweise in der Tourismuspolitik von Bund und L{\\\\\\\"a}ndern sind wichtige Ma{\\\\ss}nahmen, um die Wettbewerbsf{\\\\\\\"a}higkeit des {\\\\\\\"o}sterreichischen Tourismus zu erh{\\\\\\\"o}hen.\\\",<\\\/div><div>  keywords = \\\"Tourismus {\\\\\\\"O}sterreich Strategie 2015\\\",<\\\/div><div>  author   = \\\"Egon Smeral\\\",<\\\/div><div>  note     = \\\"Tourismusstrategie\\\",<\\\/div><div>  year     = \\\"2007\\\",<\\\/div><div>  month    = aug,<\\\/div><div>  language = \\\"Deutsch\\\",<\\\/div><div>  volume   = \\\"80\\\",<\\\/div><div>  pages    = \\\"675--685\\\",<\\\/div><div>  journal  = \\\"WIFO-Monatsberichte\\\",<\\\/div><p>}<\\\/p><\\\/div>\",\"ris\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_ris rendering_contributiontoperiodical rendering_ris rendering_contributiontoperiodical_ris\\\"><p>TY  - GEN<\\\/p><p>T1  - Ausrichtung der Tourismusstrategie 2015. Weichenstellung im \u00f6sterreichischen Tourismus zur Steigerung von Wachstum und Besch\u00e4ftigung<\\\/p><p>AU  - Smeral, Egon<\\\/p><p>N1  - Tourismusstrategie<\\\/p><p>PY  - 2007\\\/8<\\\/p><p>Y1  - 2007\\\/8<\\\/p><p>N2  - Bis zum Jahr 2015 werden die realen Einnahmen \u00d6sterreichs aus dem internationalen Tourismus um 2,3% pro Jahr zunehmen. Gem\u00e4\u00df einer hypothetischen Berechnung k\u00f6nnte die Wachstumsrate um etwa 1 Prozentpunkt pro Jahr gesteigert werden, w\u00fcrde der N\u00e4chtigungsanteil der \\\"BRIC\\\"-L\u00e4nder (Brasilien, Russland, Indien, China) 5% statt derzeit 1% betragen und sich jener der zehn im Jahr 2004 der EU beigetretenen L\u00e4nder von 5% auf 10% verdoppeln. Eine innovative Angebotspolitik, verst\u00e4rkte Internationalisierung, die Bildung von Destinationen, eine Qualit\u00e4tsoffensive auf jeder Stufe der Dienstleistungskette sowie eine koordinierte Vorgangsweise in der Tourismuspolitik von Bund und L\u00e4ndern sind wichtige Ma\u00dfnahmen, um die Wettbewerbsf\u00e4higkeit des \u00f6sterreichischen Tourismus zu erh\u00f6hen.<\\\/p><p>AB  - Bis zum Jahr 2015 werden die realen Einnahmen \u00d6sterreichs aus dem internationalen Tourismus um 2,3% pro Jahr zunehmen. Gem\u00e4\u00df einer hypothetischen Berechnung k\u00f6nnte die Wachstumsrate um etwa 1 Prozentpunkt pro Jahr gesteigert werden, w\u00fcrde der N\u00e4chtigungsanteil der \\\"BRIC\\\"-L\u00e4nder (Brasilien, Russland, Indien, China) 5% statt derzeit 1% betragen und sich jener der zehn im Jahr 2004 der EU beigetretenen L\u00e4nder von 5% auf 10% verdoppeln. Eine innovative Angebotspolitik, verst\u00e4rkte Internationalisierung, die Bildung von Destinationen, eine Qualit\u00e4tsoffensive auf jeder Stufe der Dienstleistungskette sowie eine koordinierte Vorgangsweise in der Tourismuspolitik von Bund und L\u00e4ndern sind wichtige Ma\u00dfnahmen, um die Wettbewerbsf\u00e4higkeit des \u00f6sterreichischen Tourismus zu erh\u00f6hen.<\\\/p><p>KW  - Tourismus \u00d6sterreich Strategie 2015<\\\/p><p>M3  - WIFO-Schriftenreihen<\\\/p><p>VL  - 80<\\\/p><p>SP  - 675<\\\/p><p>EP  - 685<\\\/p><p>JO  - WIFO-Monatsberichte<\\\/p><p>JF  - WIFO-Monatsberichte<\\\/p><p>ER  - <\\\/p><\\\/div>\"}","scientific_assistance":"[]","scientific_review":"[]","version":"","release_date":null,"expiration_date":null,"surveyor":"","research_assistance":"","edv":"","additional_info_de":"","additional_info_en":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Focus of the Austrian Tourism Strategy for 2015: Emphasis on Growth and Employment - 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