{"id":106892,"date":"2024-01-22T15:02:09","date_gmt":"2024-01-22T14:02:09","guid":{"rendered":"https:\/\/www.wifo.ac.at\/publication\/106892\/"},"modified":"2024-11-07T03:15:57","modified_gmt":"2024-11-07T02:15:57","slug":"maessige-konsumsteigerung-handel-hofft-auf-gutes-weihnachtsgeschaeft","status":"publish","type":"publication","link":"https:\/\/www.wifo.ac.at\/en\/publication\/106892\/","title":{"rendered":"Modest Increase of Consumption. Hope for Christmas Sales"},"content":{"rendered":"","protected":false},"featured_media":0,"template":"","class_list":["post-106892","publication","type-publication","status-publish","hentry"],"acf":{"subtitle":"","text":"Over the past few years, expenditure on private consumption rose more rapidly than incomes because private households continued to spend in spite of the reticent development of incomes. As a consequence, the propensity to save declined and remained at a steady low level in the first half of 2002. Nevertheless, spending on consumption exceeded the actual level of the previous year by just 0.2 percent. One major reason for this was the slack growth of incomes, faltering under the effects of a cyclical downturn, which could not be compensated by the introduction of the child-care benefit. The growth of consumption being mediocre at best is due mainly to the demand for durable goods (cars, furniture, jewellery, electric and electronic equipment), which is highly responsive to the business cycle, falling below the level of the first half of 2001 by 2.2 percent. Demand for such goods sagged as a consequence of general income developments and the resistance to purchases in private households in connection with labour market developments. Demand also appears to have been stymied by the introduction of euro cash (which resulted in purchases advanced to the fourth quarter of 2001 and weak demand after the end of the double price marking period). Demand for non-durable goods and services (food, heating, rental, etc.), which constitutes a stabilising element in consumer demand in general and which changes little in the course of a business cycle, slightly rose in the second half of 2002 (by 0.6 percent). Weak demand on the part of consumers also affected retailing. According to Statistics Austria, retailing sales (at constant prices and excluding motor vehicles) stagnated in the first six months of 2002 at the previous year's level. Growth during the double price marking phase was cancelled out by a subsequent decline. Even when seasonally adjusted, demand dropped once the double price marking phase had expired. On average in July and August, real retail sales once again topped those of the previous year (by 1.5 percent), raising hope in retailers for this year's Christmas business. Christmas is gradually losing its former importance as a sales prop, mostly because of rising affluence, greater variation in the dates for paying the Christmas bonus, changes in consumer behaviour (holiday trips taken around Christmas, consciously refraining from giving presents), lower birth rates (Christmas as a the celebration of and by children), and less piety (problem of identifying with the religious occasion). Yet it is still of eminent importance to some sectors of the economy, as evidenced by peak sales in December. According to the WIFO models, Christmas-driven retail sales (defined as that part of the December sales in excess of \"normal\" sales), should arrive at and may perhaps even surpass, the previous year's level in real terms.","onlinedate":"2002-12-18 12:00:00","lang":"German","publication_series":"","publication_date":"20021201","publication_date_year":"","publication_date_full":false,"publication_num_pages":"","keywords":"[\"Privater Konsum; Sparquote; Einzelhandel; Weihnachtsgesch\u00e4ft; M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft; Modest Increase of Consumption. Hope for Christmas Sales\"]","jelcodes":"[]","related_publications":"[]","pdf":315974,"zip":null,"link":"","monthly_report":true,"monthly_report_main":false,"monthly_report_volume":"75","monthly_report_pages":"751-762","monthly_report_pages_sort":"751","issue":"12","journal":"WIFO-Monatsberichte","publisher":"","invisible":false,"external":false,"embargo_date":"2002-12-18 12:00:00","types":[44312],"research_groups":[3500],"collaboration":"","persons":[3995],"persons_data":"[{\"personId\":3995,\"personName\":\"Michael W\u00fcger\",\"organisationNames\":[]}]","clients":[],"subclients":[],"partners":[],"topics":[],"host_publication_title":"","host_publication_subtitle":"","place_of_publication":"","host_publication_editors":"[]","type_description":"","output_media":"","chapter":"","article_number":"","citations":"{\"apa\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_apa rendering_contributiontoperiodical rendering_apa rendering_contributiontoperiodical_apa\\\"><span>W\u00fcger, M.<\\\/span> (2002). <span>M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft<\\\/span>. <span><em>WIFO-Monatsberichte<\\\/em><\\\/span>, <em>75<\\\/em>(12), 751-762. <a onclick=\\\"window.open(this.href, '_blank','noopener,noreferrer'); return false;\\\" href=\\\"https:\\\/\\\/www.wifo.ac.at\\\/wwa\\\/pubid\\\/23243\\\" class=\\\"link\\\"><span>https:\\\/\\\/www.wifo.ac.at\\\/wwa\\\/pubid\\\/23243<\\\/span><\\\/a><\\\/div>\",\"vancouver\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_vancouver rendering_contributiontoperiodical rendering_vancouver rendering_contributiontoperiodical_vancouver\\\"><span>W\u00fcger M<\\\/span>. <span class=\\\"title\\\"><span>M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft<\\\/span><\\\/span>. <span>WIFO-Monatsberichte<\\\/span>. 2002 Dec;75(12):751-762.<\\\/div>\",\"bibtex\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_bibtex rendering_contributiontoperiodical rendering_bibtex rendering_contributiontoperiodical_bibtex\\\"><div>@misc{c3712194c29848f29e087df710c72099,<\\\/div><div>  title    = \\\"M{\\\\\\\"a}{\\\\ss}ige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch{\\\\\\\"a}ft\\\",<\\\/div><div>  abstract = \\\"Die Sparquote der privaten Haushalte ging in {\\\\\\\"O}sterreich in den letzten Jahren stetig zur{\\\\\\\"u}ck. Auch im 1. Halbjahr 2002 war sie sehr niedrig. Trotzdem {\\\\\\\"u}berschritten die Konsumausgaben das reale Vorjahresniveau in diesem Zeitraum nur knapp, weil die Einkommen konjunkturbedingt nur m{\\\\\\\"a}{\\\\ss}ig zunahmen. Einem leichten Zuwachs der Nachfrage nach nichtdauerhaften Waren und Dienstleistungen, des stabilisierenden Elements innerhalb der Konsumnachfrage, stand ein R{\\\\\\\"u}ckgang der sehr konjunkturreagiblen Ausgaben f{\\\\\\\"u}r dauerhafte Konsumg{\\\\\\\"u}ter gegen{\\\\\\\"u}ber. Die Ums{\\\\\\\"a}tze des Einzelhandels {\\\\\\\"u}bertrafen zu Beginn des 2. Halbjahres wieder das reale Vorjahresniveau; dies l{\\\\\\\"a}sst Zuw{\\\\\\\"a}chse im Weihnachtsgesch{\\\\\\\"a}ft m{\\\\\\\"o}glich erscheinen.\\\",<\\\/div><div>  keywords = \\\"Privater Konsum; Sparquote; Einzelhandel; Weihnachtsgesch{\\\\\\\"a}ft; M{\\\\\\\"a}{\\\\ss}ige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch{\\\\\\\"a}ft; Modest Increase of Consumption. Hope for Christmas Sales, Privater Konsum; Sparquote; Einzelhandel; Weihnachtsgesch{\\\\\\\"a}ft; M{\\\\\\\"a}{\\\\ss}ige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch{\\\\\\\"a}ft; Modest Increase of Consumption. Hope for Christmas Sales\\\",<\\\/div><div>  author   = \\\"Michael W{\\\\\\\"u}ger\\\",<\\\/div><div>  note     = \\\"Privater Konsum\\\",<\\\/div><div>  year     = \\\"2002\\\",<\\\/div><div>  month    = dec,<\\\/div><div>  language = \\\"Deutsch\\\",<\\\/div><div>  volume   = \\\"75\\\",<\\\/div><div>  pages    = \\\"751--762\\\",<\\\/div><div>  journal  = \\\"WIFO-Monatsberichte\\\",<\\\/div><p>}<\\\/p><\\\/div>\",\"ris\":\"<div class=\\\"rendering rendering_researchoutput  rendering_researchoutput_ris rendering_contributiontoperiodical rendering_ris rendering_contributiontoperiodical_ris\\\"><p>TY  - GEN<\\\/p><p>T1  - M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft<\\\/p><p>AU  - W\u00fcger, Michael<\\\/p><p>N1  - Privater Konsum<\\\/p><p>PY  - 2002\\\/12<\\\/p><p>Y1  - 2002\\\/12<\\\/p><p>N2  - Die Sparquote der privaten Haushalte ging in \u00d6sterreich in den letzten Jahren stetig zur\u00fcck. Auch im 1. Halbjahr 2002 war sie sehr niedrig. Trotzdem \u00fcberschritten die Konsumausgaben das reale Vorjahresniveau in diesem Zeitraum nur knapp, weil die Einkommen konjunkturbedingt nur m\u00e4\u00dfig zunahmen. Einem leichten Zuwachs der Nachfrage nach nichtdauerhaften Waren und Dienstleistungen, des stabilisierenden Elements innerhalb der Konsumnachfrage, stand ein R\u00fcckgang der sehr konjunkturreagiblen Ausgaben f\u00fcr dauerhafte Konsumg\u00fcter gegen\u00fcber. Die Ums\u00e4tze des Einzelhandels \u00fcbertrafen zu Beginn des 2. Halbjahres wieder das reale Vorjahresniveau; dies l\u00e4sst Zuw\u00e4chse im Weihnachtsgesch\u00e4ft m\u00f6glich erscheinen.<\\\/p><p>AB  - Die Sparquote der privaten Haushalte ging in \u00d6sterreich in den letzten Jahren stetig zur\u00fcck. Auch im 1. Halbjahr 2002 war sie sehr niedrig. Trotzdem \u00fcberschritten die Konsumausgaben das reale Vorjahresniveau in diesem Zeitraum nur knapp, weil die Einkommen konjunkturbedingt nur m\u00e4\u00dfig zunahmen. Einem leichten Zuwachs der Nachfrage nach nichtdauerhaften Waren und Dienstleistungen, des stabilisierenden Elements innerhalb der Konsumnachfrage, stand ein R\u00fcckgang der sehr konjunkturreagiblen Ausgaben f\u00fcr dauerhafte Konsumg\u00fcter gegen\u00fcber. Die Ums\u00e4tze des Einzelhandels \u00fcbertrafen zu Beginn des 2. Halbjahres wieder das reale Vorjahresniveau; dies l\u00e4sst Zuw\u00e4chse im Weihnachtsgesch\u00e4ft m\u00f6glich erscheinen.<\\\/p><p>KW  - Privater Konsum; Sparquote; Einzelhandel; Weihnachtsgesch\u00e4ft; M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft; Modest Increase of Consumption. Hope for Christmas Sales<\\\/p><p>KW  - Privater Konsum; Sparquote; Einzelhandel; Weihnachtsgesch\u00e4ft; M\u00e4\u00dfige Konsumsteigerung \u2013 Handel hofft auf gutes Weihnachtsgesch\u00e4ft; Modest Increase of Consumption. Hope for Christmas Sales<\\\/p><p>M3  - WIFO-Schriftenreihen<\\\/p><p>VL  - 75<\\\/p><p>SP  - 751<\\\/p><p>EP  - 762<\\\/p><p>JO  - WIFO-Monatsberichte<\\\/p><p>JF  - WIFO-Monatsberichte<\\\/p><p>ER  - <\\\/p><\\\/div>\"}","scientific_assistance":"[]","scientific_review":"[]","version":"","release_date":null,"expiration_date":null,"surveyor":"","research_assistance":"","edv":"","additional_info_de":"","additional_info_en":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Modest Increase of Consumption. Hope for Christmas Sales - WIFO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wifo.ac.at\/en\/publication\/106892\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Modest Increase of Consumption. 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